Author: <span>Andrew Buccellato</span>
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Use WordPress Featured Images for Better Engagement and SEO
Read it: Use WordPress Featured Images for Better Engagement and SEO: Use WordPress Featured Images for Better Engagement and SEOWordPress featured images show up on your blog page, in social shares and sometimes in search. How to set one, the size to use, and what to check when it isn’t showing.
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How to Use WP_Query in WordPress (With Examples)
Read it: How to Use WP_Query in WordPress (With Examples): How to Use WP_Query in WordPress (With Examples)WP_Query is the WordPress class for running your own queries on posts, pages and custom post types. Practical arguments, copy-ready examples, pagination, and the mistakes that slow sites down.
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WordPress Loop: How Dynamic Loading Keeps Your Site Updated
Read it: WordPress Loop: How Dynamic Loading Keeps Your Site Updated: WordPress Loop: How Dynamic Loading Keeps Your Site UpdatedThe WordPress loop is the code that pulls posts from your database and displays them. How it works, how to customize it with WP_Query, and the Query Loop block for block themes.
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UTM Tracking: UTM Parameters and How to Use Them
Read it: UTM Tracking: UTM Parameters and How to Use Them: UTM Tracking: UTM Parameters and How to Use ThemWithout UTM tracking, half your traffic shows up as direct and you guess. What UTM parameters do, a naming convention that survives other people, and the common mistakes.
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How to Create a Data-Driven Ideal Client Profile That Sells
Read it: How to Create a Data-Driven Ideal Client Profile That Sells: How to Create a Data-Driven Ideal Client Profile That SellsAn ideal client profile built on a hunch costs you money in every campaign that follows. How to build one from data you already have, and what to do with it.
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How to Use ChatGPT to Write Blog Posts That Rank
Read it: How to Use ChatGPT to Write Blog Posts That Rank: How to Use ChatGPT to Write Blog Posts That RankHow to use ChatGPT to write blog posts that rank, in seven steps: keyword research, competitor analysis, content gaps, an outline, a ChatGPT draft and the human edit that makes it yours.
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Top 10 Google Ads Optimization Tips
Read it: Top 10 Google Ads Optimization Tips: Top 10 Google Ads Optimization TipsGoogle Ads optimization tips that cut wasted spend: negative keywords, long-tail headlines, RLSAs, ad extensions, bid strategies and geotargeting, plus three common mistakes to avoid.
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How to Rank Higher on Google Maps: The Signals That Move a Listing
Read it: How to Rank Higher on Google Maps: The Signals That Move a Listing: How to Rank Higher on Google Maps: The Signals That Move a ListingTo rank higher on Google Maps, proximity, categories and reviews matter far more than your website. What actually moves a listing up, in the order worth doing it, and what wastes time.
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How to Check If Your Webpage Is Indexed by Google
Read it: How to Check If Your Webpage Is Indexed by Google: How to Check If Your Webpage Is Indexed by GoogleChecking whether a page is indexed by Google takes under two minutes and saves weeks of wondering. Three ways to check it, and exactly what to do when the answer is no.
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How to Prompt AI Effectively: 6 Steps to Better Results
Read it: How to Prompt AI Effectively: 6 Steps to Better Results: How to Prompt AI Effectively: 6 Steps to Better ResultsHow to prompt AI effectively in six steps: role, context, task, format, constraints and review. With a before-and-after example and a prompt template you can copy.
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What Are Heading Tags in HTML? A Beginner’s Guide to H1 Through H6
Read it: What Are Heading Tags in HTML? A Beginner’s Guide to H1 Through H6: What Are Heading Tags in HTML? A Beginner’s Guide to H1 Through H6HTML heading tags set the structure of a page, and using them to size text can cost you rankings. What H1 through H6 actually do, and how to use them properly.
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WordPress vs a Custom Website: Why I Switched from the MEAN Stack
Read it: WordPress vs a Custom Website: Why I Switched from the MEAN Stack: WordPress vs a Custom Website: Why I Switched from the MEAN StackWordPress vs a custom website, from someone who ran both. I built my site on the MEAN stack and moved it to WordPress anyway: what custom code cost me, and when it’s still worth it.