AI chatbot development services

A chatbot that books the job, not one that chats.

Most visitors leave with questions unanswered. A chatbot trained on your site answers any hour and books good leads. A Roswell school doubled tour sign-ups.

Laptop showing a website chat panel ending in a booking for Tuesday at 10 AM, beside a phone notification.

Your visitors all ask the same questions. Most leave before they get answers.

Service area, price, timing, can I book. Here is where those visitors go today.

Phone showing a website chat answering Do you service Milton with available appointment times.

They ask, nobody answers, they leave

You answer these questions by phone all day. A bot trained on your site answers them in your words.

Laptop at night showing a website chat at 9:04 PM ending with a Call booked confirmation.

Half my inquiries come in after hours

By morning they have asked two other companies. The bot answers at 9 pm and books the call.

Laptop showing a website chat that booked a call and the lead card moving into the Booked column of a pipeline.

I tried a chat widget. It collected emails.

That widget was a contact form with a face. This bot books the call and starts the follow-up.

Find out what your bot should do before anyone builds it.

Answer eight questions. The check shows your after-hours inquiries and whether BotStudio or a build fits.

See the difference a bot makes in one Thursday afternoon.

It is 2 pm. You are on a job in Alpharetta. A homeowner in Roswell lands on your site from Google and opens the chat.

Without the bot

2:01 pm. “Do you serve Roswell? What would a full exterior run?” The widget says someone will be in touch and asks for an email.

2:02 pm. They close the tab and type the same question into the next painter’s site.

6:40 pm. You see the email in the truck, call back, get voicemail.

Friday. They booked the other painter yesterday.

With the bot

2:01 pm. “Yes, Roswell is most of our work. A full exterior on a two-story home usually runs $6,000 to $9,000; the estimate is free and takes twenty minutes.”

2:02 pm. It asks the street, the size, when they are hoping to start. It offers Tuesday at 10 or Wednesday at 2.

2:04 pm. Tuesday at 10 is on your calendar. You get a text: the address, the size, the budget range, when they want to start, and the one thing they asked twice.

Tuesday. You walk in already knowing the job.

That is the whole product.

Answers in your words, the lead’s details, one booking, one text. Everything else is a version of that.

See what your bot should do, before anyone builds it.

Name and email, then eight answers about your business. Three numbers show here. The first questions and the plan go to your inbox.

  • First questionsthe ones your bot has to answer first, in your customers' words
  • Takes and hands overwhat it should handle on its own and what it should pass to you
  • The fitBotStudio, built by you, or a build trained and wired for you

Two businesses, two bots, what each one changed.

Both built in BotStudio: one as a designed path with AI behind it, one as an AI knowledge bot wired to a workflow.

Saint Francis Schools admissions chatbot: tour sign-ups doubled and 91% of inquiries became applications

Saint Francis Schools, Roswell

What the data saidAdmissions answered the same parent questions on repeat. After-hours families heard back days later. Competing schools replied first.

What changedA hybrid BotStudio bot: a designed admissions flow, AI for everything else. It booked campus tours from the chat.

What happenedTour sign-ups doubled within weeks. 91% of inquiries became applications. The wider marketing lifted applications 30% year over year.

Follow-up automation sending an instant email and text, then assigning the new lead to a CRM

BUO Programmatic, a programmatic ad buyer

What the data saidLeads arrived through a form and waited for a reply. Onboarding questions took several days of email.

What changedAn AI knowledge bot collects the lead’s details in chat. When the chat ends, a webhook starts onboarding.

What happenedQuestions that took days of email were answered before the first call. It ran six months with zero complaints.

One school, one bot, read from the admissions numbers.

Campus tour sign-ups within weeks of the bot going live
2x
More applications year over year from the marketing and strategy built with the school, the bot answering families in seconds as part of it
30%
Of inquiries became applications once the first reply came in seconds instead of days
91%
From idea to a live bot in BotStudio, trained on your own site and documents, from $29 a month
15 min

A bot that already books.

  • Saint Francis Schools

    A private school's admissions team was answering the same parent questions on repeat and missing the families who wrote in after hours. An admissions chatbot that books campus tours doubled tour sign-ups within weeks, and 91% of inquiries became applications.

Partnering with Good Fellas Agency to build our new website was one of the best decisions we've made! Their expertise, professionalism, and commitment to excellence made the entire process seamless. They not only met our tight deadline but also exceeded our expectations with a stunning, user-friendly design. The team was incredibly collaborative—listening to our ideas while offering valuable insights that truly elevated the final product. We're beyond grateful for their dedication and creativity. If you're looking for a top-tier agency to bring your vision to life, Good Fellas is the way to go!

Colette Staak, Saint Francis Schools, Google review

AI chatbot development, built on your documents and your systems.

Every custom chatbot follows the same development path. It runs on BotStudio, our own platform, so nothing is rented from a middleman.

Trained on your business

Your services, prices, policies and FAQs go in as documents. The bot answers from them, not from guesses off the internet.

Customer service at any hour

Customer support questions answered at 2am the same way as at 2pm, with a handoff to a person when a question needs one.

Connected to your existing systems

Leads go to your CRM, email or calendar through webhooks and API connections, so nothing is copied by hand.

Lead capture inside the chat

Name, number and what they need, asked at the right moment in the conversation and sent to you straight away.

Conversation design

Set flows for the questions that need a path, like booking or quoting, and AI for everything else.

Ongoing support and training

Every chat is logged. Each month we read the questions the bot missed and add the answers, so it gets better with use.

Three ways to get a bot on your site. You choose how much is done for you.

Every bot answers in your words, scores the lead and sends you the summary. Anything it triggers runs on Make.com, in your account.

BotStudio
$29/ month

Build it yourself, in about fifteen minutes, from your own documents.

  • Train it on your PDFs, pricing page and website

  • AI mode, custom flows, or both

  • Pulls out name, budget, timeline and project details, and scores the lead

  • Webhooks to your CRM, Make.com or Zapier

  • Two bots and 600 responses a month on Basic; start free, 14-day money-back

An agent that acts
$3,500one-off, plus $249 a month

Wired into the systems the business runs on.

  • Everything in Built for you

  • Books straight into your scheduling software

  • Writes the scored lead to your CRM and starts the follow-up sequence

  • Routes by service, town or urgency to the right person

  • Make.com scenario in your account, documented

Not sure which one is yours?

The check above names it. Or tell us what you sell and we reply the same business day.

How long does a chatbot take? Two weeks once your documents are in.

Build it yourself in BotStudio: live in about fifteen minutes. Built for you: two weeks. An agent in your systems: three to four weeks.

What the bot does first is settled

An hour on the questions you answer all day, what a good lead looks like, and how people book. The bot's first job is written down before anything is built.

What we need from you

One hour, and how you book jobs today

The bot can only book the way you book. If it is a calendar link, a phone call or a quote visit, it needs to know which.

What do people ask most?Prices, areas, do you do XHow do they book?First job set

Four things you own when the bot goes live.

A bot is not a widget you install. It is these four, and all four are yours.

The bot on your site

On your domain, in your colors, in your words. Not a third-party bubble promising someone will be in touch.

The knowledge base

Your site, documents, pricing and real questions, kept current. The bot sounds like the person who answers your phone.

The Make.com scenario

Everything the bot triggers, built in your own account and documented. Anyone could take it over.

The monthly read

What it was asked, what it missed, what it booked. Answers improve every month on real questions.

What owners ask before they put an AI chatbot on their website

How much does a chatbot cost for a small business website?

Three ways in. BotStudio from $29 a month, which you build yourself from your own answers in an afternoon. A bot built and trained for you at $1,500 one-off plus $149 a month for hosting, care and a monthly read. An agent wired into your scheduling software, CRM and follow-up at $3,500 one-off plus $249 a month. The market runs $1,000 to $5,000 one-off for a trained bot and $5,000 and up for agents; these sit at the owner-run end.

What is the difference between a chatbot and an AI agent?

A chatbot answers and captures. An agent acts: it scores the lead, books into your calendar, writes the record to your CRM and starts the follow-up. The difference is the wiring, not the model. Most small businesses need a very good chatbot first and add the agent when bookings have to land in a system.

Will it sound like a robot?

Only if it is trained on nothing. Every bot here learns your website, documents and pricing and answers in the words you use on the phone. The path you care about runs as a fixed flow; anything unexpected gets an AI answer. It says “let us get Andrew” rather than inventing a price.

Does it capture the lead’s details?

Yes, out of the conversation rather than a form. Name, contact, budget range, timeline and the job itself are extracted as the visitor talks, the lead is scored so you know who is ready, and the whole record goes by webhook to your CRM, your calendar, Make.com or your inbox the moment the conversation ends.

Can it answer the phone?

Not this one. The bot covers your website chat and your forms, any hour. Phone calls are the AI receptionist: the same job on your existing business number, answering inside two rings, booking the job and texting you the summary. Both are built from an AI automation agency in Roswell and share one calendar and one record, and both are among the AI automation services here.

What do you need from me?

Your website and the documents you already have: service sheets, price lists, the FAQ you answer by phone. An hour to settle what the bot should do first and how people book. For an agent, access to the scheduling software and the CRM. Everything else, including the testing on real questions, happens here.

Who owns it, and what happens if we part?

You do. The bot is on your site, the knowledge base is yours, and anything it triggers is a Make.com scenario in your own account, documented. A BotStudio bot is your subscription, with all your bots, training and conversations in it. If we part, nothing switches off and nothing has to be rebuilt.

How fast can it be live?

A BotStudio bot in about fifteen minutes. A built bot within two weeks of getting your documents, most of which is loading and testing your knowledge base on real questions. An agent in three to four weeks, because the wiring into your systems is tested with real bookings before it goes live.

The chatbot, the receptionist and the marketing that fills them, from one agency on one invoice.

Send us your website and what people usually ask. Within two business days you get what your bot would say to the questions that matter most, whether BotStudio or a build fits, and the price in writing. Built on your business, not a pitch. Want everything handled by one agency? See the full service digital marketing plans.

Chatbot development from Roswell, GA, serving Atlanta, Alpharetta, Sandy Springs, Johns Creek, Milton and Marietta, on any website anywhere.