Technical SEO services
Your website is live. So why can’t anyone find it on Google?
It is rarely your content. Something under the hood stops Google from reading, trusting or showing your pages. We find it and fix it.

Your site looks fine to you. Google sees something different.
A page can look right and still be invisible to Google. Nothing shows from outside, so the content takes the blame for years.

I keep adding pages and nothing ranks
If Google has quietly left a third of your pages out of its index, every new one joins the pile it ignores.

My site is slow on my phone
The BBC lost 10% more visitors for every extra second of load. Most of yours are on a phone.

My last agency said everything was fine
A tool lists two hundred warnings in no order. The three costing you get lost in it.
Find out what Google is missing.
Google’s speed test takes thirty seconds. The full audit comes back within two business days.
Put your website in. See what a visitor on a phone sees.
Google’s own speed test, run the way a phone loads your homepage. Over 2.5 seconds and visitors leave before they read.
- 10%more visitors lost for every extra second a page took to load, at the BBC
- 2.5sis Google's line for a good load time on the main content
- 8%more sales for Vodafone from a 31% faster load
Your site on a phone, in Google's test
Google PageSpeed Insights, run from your browser. Research: web.dev, Google’s LCP guidance.
The biggest fixes Google found
Where this has already worked
Gay Men News
An independent publication had years of writing and almost no readers from search. Technical SEO for an online publication fixed the indexing, permalinks, sitemap and performance settings that had been holding it back, and it reached 200+ daily readers.
Private School Admissions
A private school's admissions pages sat on page three during the season that mattered. Search and site work for school admissions moved them to page one, with 162% more website sessions in 90 days.
All Source Building Services
A commercial contractor had a site built for looks, not for Google. Service pages rebuilt to be read by search came first, and the work behind them produced a $300,000 contract.
Good Fellas didn't just fix our website, they gave us a roadmap. In three months we had an audience we'd been trying to build for years.

Every technical SEO audit answers three questions. Ten checks sit behind them.
Plain-English findings, ranked by what each costs you, before you are asked to buy anything. Search Console access sharpens it.
Can Google find your pages?
If Google cannot reach a page or keeps it out of the index, it cannot rank for anything, however good it is.
Can Google and AI understand them?
Being found is not enough. Search engines and AI answers have to know what each page is and which one to trust.
Will visitors stay long enough to call?
Ranking only pays if the page holds the visitor once they land, and most of them are on a phone.
The same fixes decide whether ChatGPT and Google’s AI recommend you.
AI answers come from pages their crawlers can reach and trust. That is technical SEO, and why Belk Appraisal is found through ChatGPT.
Schema tells AI what you are
Your business, services, area and FAQs in structured data, so AI describes you instead of guessing.
Let the AI crawlers in
Some hosts and security plugins block AI crawlers by default. If ChatGPT cannot read you, it cannot cite you.
Answers in plain sight
One question answered per section, nothing hidden behind scripts. AI quotes what it can read in one pass.
How long does technical SEO take? Here is what changes in 90 days.
Most fixes land in month one. Google re-reading and trusting the site takes longer.
Google can read every page that matters
Indexing blocks, crawl errors, redirects and duplicates fixed, and the sitemap resubmitted. You watch excluded pages come back in Search Console.
What we need from you
Access to Search Console and your website
Search Console shows what Google cannot read; site access is how it gets fixed.
Your site is fast on a phone
Images, scripts, fonts and hosting tuned until the main content loads inside Google's 2.5 second line, so visitors stay to read.
What we need from you
Your hosting login
Some of the speed lives in the server settings and caching, which only the host account can change.
The pages that sell get found first
Internal links and schema point Google at the service pages that bring in work, and monitoring catches the next plugin update before it costs you.
What we need from you
Nothing new from you
The access from the first step covers it. You get the report.
What people ask before they hire a technical SEO agency.
What is technical SEO, and what is it not?
Technical SEO is the work that lets Google crawl, read, index and trust your site: indexing, speed, structure, duplicates and schema. It is not writing content and it is not link building. Those only pay off once this is right, which is why it comes first.
Why is my website not showing up on Google?
Usually one of three things: Google has excluded the pages from its index, something on the site tells it to look away, or the pages exist but nothing points to them. The audit shows which one, page by page.
How much do technical SEO services cost?
Technical SEO is part of every SEO plan, from $1,000 a month. You can build your plan and see the total on the SEO page. A site that needs rebuilding rather than fixing is quoted separately, and the audit tells you which yours is.
Can I not just run a free tool?
A free tool is a good start, and the test above is one. What a tool cannot do is tell you which of two hundred warnings is costing you calls, or fix it without breaking something else. That judgement is the job.
How is this different from the SEO audit services I have paid for before?
Most audits are a tool’s export with a logo on it. Here every finding comes with what it is costing you and the fix, in order, and the fixes are done, not handed back as a to-do list.
Will you break my site?
Work happens on a staging copy or with a full backup first, and changes go live in small steps you can see. WordPress, Shopify and most hosted builders are all fine.
How will I know it worked?
Three numbers you can check yourself: pages indexed in Search Console, Core Web Vitals passing on mobile, and the calls and forms in the monthly report.
What is the difference between technical SEO and on-page SEO?
Technical SEO is whether Google can crawl, read and trust the site: indexing, speed, structure, duplicates and schema. On-page SEO is what each page says: the title, headings, copy and internal links aimed at the search it should win. Technical comes first, because a well-written page Google cannot index earns nothing.
Which technical SEO issues should be fixed first?
Whatever keeps pages out of the index, then whatever slows the pages people land on from a phone, then duplicates and structure. The audit ranks every finding by what it costs you, so the first fixes are the ones with calls behind them.

