Not every underperforming site needs to be rebuilt — and not every fixable site is worth saving. We audit your current site, tell you which category it's in, and handle the redesign or rebuild from there.
Some sites have good bones — the right domain authority, existing rankings, content worth keeping — and need the right fixes applied correctly. Others are built on the wrong platform, structured the wrong way, and are costing more to patch than they’d cost to replace. Before we touch anything, we find out which one you have.
Sound familiar?
“My site has rankings and backlinks I don’t want to lose — but it’s slow and doesn’t convert.”
You have SEO equity worth protecting. The audit tells us what can be fixed in place and what needs to be rebuilt — without throwing away what’s working.
Sound familiar?
“My site isn’t ranking for anything. I don’t know if the problem is the site or something else.”
The audit shows whether the issue is technical, structural, or content-based — before you spend money on a rebuild that might not solve the actual problem.
Sound familiar?
“My site is embarrassing. I don’t know what I have, what to keep, or where to start.”
Starting from scratch isn’t always the right move — but sometimes it is. The audit tells you which, so you’re not making a $5,000 decision on a guess.
There’s no universal answer. It depends on your platform, your current rankings, your URL structure, and what your site is actually built on. Here’s what the two paths look like — and how Andrew makes the call.
Andrew makes this call based on the audit — not on a preference for one approach over the other. The goal is always the most cost-effective path to a site that performs. Sometimes that’s a targeted redesign. Sometimes it’s a clean rebuild. The audit is what tells us which.
The free audit is the first layer — an instant, data-driven snapshot of your site’s health across speed, SEO, mobile, and crawlability. It tells you what’s measurably wrong and gives you a PDF report you can actually use.
The strategic call with Andrew is the second layer — where the tool’s findings get context. Is a slow page speed fixable with caching, or is it a platform problem? Are the missing meta descriptions a content fix or a sign of a deeper CMS issue? Does the URL structure have enough equity to preserve, or would 301 redirects cover the loss? That’s what the audit call answers.
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Strategic Call — Andrew’s Layer
The biggest fear with a redesign or rebuild is losing Google rankings. It’s a legitimate concern — and it’s exactly what we protect against. Domain authority, backlink equity, and Search Console history don’t disappear when a site is rebuilt correctly.
What goes away is everything that was holding you back. We keep every signal Google values and eliminate every signal that was hurting you.
No disappearing for three months. No surprise scope changes. A clear process with Andrew involved at every stage.
Run the free audit first. Then book a call with Andrew to go through the findings — what they mean, what’s fixable, and what the right path forward is. You get a clear recommendation before anything is scoped or priced.
Once the path is decided — redesign or rebuild — Andrew defines exactly what the new site needs to do, which pages it needs, and what the conversion structure looks like. A clear scope document before a single line of code is written.
Andrew builds the new site on a staging environment. You see everything before it goes live — no surprises. One focused round of revisions based on your feedback. Nothing launches until you’ve approved it.
Domain migration, 301 redirects, Google Analytics verification, Search Console configuration. Everything is checked before the site goes live — and verified after. Your old rankings don’t disappear on launch day.
After launch, Andrew monitors rankings and crawl data for the first 30 days to catch any migration issues early. If you want ongoing maintenance and SEO after the build, that rolls directly into a care plan — same person, no handoff to a support team who’s never seen your site.
Both of these came to us with sites that weren’t working. The audit told us what we were dealing with. The rebuild fixed it.
Audit finding: Wrong platform for the site’s complexity — built inside FACTS Website Builder with limited customization. Structurally, a rebuild was the right call.
What we did: Full rebuild using customized UIKit code — carousels, sliders, dynamic section styles, and a custom-designed landing page built from SEO research up.
Result: A site that finally reflects the quality of what they deliver and ranks for the right searches.
Audit finding: Strong reputation, weak web presence. Good domain but single-page structure with no dedicated service pages — nothing for Google to rank independently.
What we did: Rebuilt with dedicated service pages, contractor-specific trust signals, and a mobile experience built for homeowners ready to hire.
Result: Better qualified inbound leads and a web presence that matches what they deliver on every job.
The redesign fixes the foundation. These services make sure it keeps compounding after launch.
A rebuilt site with proper technical structure is ready to rank — but ranking still requires ongoing SEO. When Andrew builds the site, the SEO architecture is already in place. Adding an SEO retainer after launch means the technical work compounds into organic traffic instead of sitting idle.
Most redesign clients don’t want to think about their site again after launch — and they shouldn’t have to. Rolling a freshly rebuilt site into a care plan means Andrew handles updates, security, backups, and performance monitoring going forward. The same person who built it keeps it running.
“We had already paid one agency to build our site and weren’t happy with it. Andrew audited it, told us exactly what was wrong and why it wasn’t fixable, and gave us a clear plan before we signed anything. That transparency is what made us trust the rebuild.”
— Danny K
That’s how every redesign engagement starts — with an honest assessment of what you have and a clear recommendation before money changes hands. Run the free audit first. Then book a call if you want Andrew to walk through what it means for your site specifically.
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Not if it’s done correctly — and that’s exactly what we make sure of. We preserve your URL structure wherever possible, set up 301 redirects for any changed URLs, and migrate all your metadata and content cleanly. In most cases, a redesign onto a faster, better-structured site improves rankings over time rather than hurting them.
Most projects are complete in 3 to 6 weeks from strategy to launch. The timeline is almost always determined by content and feedback turnaround — not build speed. We set a clear scope upfront so you know exactly what to expect and when.
We start with an audit of what you have. If the bones are solid and the main issues are speed, design, or copy — we rebuild on top of your existing structure. If the foundation is broken, a clean build is faster and better than patching something that won’t hold. Either way, you keep your domain, your SEO history, and your content.
That’s the most common thing we hear. Most of our redesign clients come to us after a bad experience — a site that took too long, cost too much, or just didn’t work after launch. The difference here is that Andrew handles everything directly. There’s no project manager relaying messages, no junior developer misinterpreting your feedback, and no disappearing after the invoice is paid.
Most redesign projects start at $2,000 and scale based on the number of pages, whether we’re writing copy, and the complexity of the existing site. We don’t publish fixed packages because every site is different. Book a free strategy call and you’ll get a clear, honest quote — no ambiguity and no surprises.
